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Home NEWS  Press Releases  Large Survey Shows Serious Stigmatisation of People Living with HIV in China
Large Survey Shows Serious Stigmatisation of People Living with HIV in China
UNAIDS and GBC funded survey by Renmin University shows high levels of stigma and widespread misconceptions on AIDS
26 September 2008, Beijing – A survey report released today at Renmin University, Beijing provides a wealth of information on AIDS related knowledge, attitudes and behaviour in China. The report presents the results of a KABP (Knowledge, Attitudes, Behaviour and Practices) survey of over 6000 respondents in six Chinese cities targeting four main groups (white-collar workers, blue-collar workers, migrant-workers and youth). It is the outcome of an innovative collaboration between the Global Business Coalition on HIV/AIDS, TB and Malaria (GBC) and their initiative CHAMP (China HIV/AIDS Media Partnership), Renmin University, Ogilvy PR Worldwide and UNAIDS.

The results provide critical knowledge and data that will support and inform HIV prevention efforts of national and international organizations, the private sector, government bodies and academic institutions. The survey has already been used to inform design and messages of two videos currently under production by CHAMP and would also prove valuable for the mass media in their reporting on AIDS.

The results published in the summary report show among many other things that:
    More than 48% of respondents thought they could contract HIV from a mosquito bite, and over 18% by having an HIV positive person sneeze or cough on them.
    Around 83% of interviewees had never searched for information on HIV/AIDS.
    Nearly 30 % did not know how to use a condom correctly.
    Only 19 % said they would use a condom if they had sex with a new partner.
    Nearly 11% of respondents had had sex with people who were not their spouse, girlfriend or boyfriend during the past 6 months; 42% of those respondents had not used condoms.
    30% think HIV positive children should not be allowed to study at the same schools as uninfected children.
    Nearly 65% would be unwilling to live in same household with an HIV-infected person and 48% of interviewees would be unwilling to eat with an HIV-infected person.

“CHAMP, Renmin University, Ogilvy and UNAIDS is today holding a joint work session to discuss how the data might be used in China’s HIV/AIDS response. I believe this very comprehensive survey is extremely useful and should be studied and analyzed further by researchers” said Professor Zhenwu Zhai, President of the School of Sociology and Population Studies of Renmin University.

Michael Shiu, the Director of GBC which coordinates CHAMP, said “I am saddened by the level of stigma of people living with HIV including in the work place. Employers must work hard to ensure that discrimination does not take place in their work environments.”

Stigma and discrimination not only impact the lives of people living with HIV negatively, it also has a very harmful effect on HIV prevention as it among other things creates fear from being associated with AIDS, which impedes people from seeking information about HIV.

 “These data are really a cause for concern.” said Dr. Bernhard Schwartländer, UNAIDS China Country Coordinator. “We see that there are still many misconceptions around AIDS in the population, which contribute to stigma and discrimination. But there are also worrying contradictions between knowledge and behaviour. Though people know that HIV can be transmitted through unprotected sex many still do not protect themselves with a condom when engaging in risk behaviour.”

As of the end of 2007, there were approximately 700,000 people living with HIV in China. It is estimated that 85,000 of them have developed AIDS. In 2007, approximately 50,000 new infections occurred and there were an estimated 20,000 AIDS related deaths. Sexual transmission is now the most common way of HIV infections in China.

The report in English can be found on the UNAIDS China website: http://www.unaids.org.cn/en/kabp_report.

Contact
Mr Ole Schack Hansen | UNAIDS China | +86 10 8532 2226 | hanseno@unaids.org

Profiles

CHAMP - China HIV/AIDS Media Partnership
The China HIV/AIDS Media Partnership (CHAMP) was initiated by the Global Business Coalition on HIV/AIDS, TB and Malaria (GBC) in mid August 2007. The project addresses a need for greater public dialogue and understanding on HIV/AIDS in China. CHAMP’s objective is to mobilize the communication power of mass media and commercial marketing to raise HIV awareness and reduce stigma and discrimination of people living with HIV in China. CHAMP has till now recruited 20 national and international public and private sector partners to join the initiative. UNAIDS, Century JinQin market research Co., Ltd of Renmin University, Ogilvy PR are strategic partners of CHAMP.

GBC - Global Business Coalition on HIV/AIDS, Tuberculosis and Malaria
GBC is a Coalition of more than 220 companies united to keep the fight against HIV/AIDS, tuberculosis, and malaria a global priority. The Coalition’s members share learnings, and GBC provides tailored support so that companies can take an active role in defeating the pandemics. GBC also organizes collective actions among companies, and links the public and private sectors in ways that pool talents and resources. GBC represents the private sector delegation to the Global Fund. GBC is headquartered in New York with regional offices in Beijing, Johannesburg, Kyiv, Moscow, Nairobi and Paris. GBC China serves as CHAMP’s technical coordinator and secretariat for day-to-day management of the initiative and coordination of all Partnership activities.

Century JinQin market research Co., Ltd of Renmin University
Century JinQin market research Co., Ltd is the only professional market research and consulting company held by Renmin University of China (RUC). Relying on the resource platform of RUC and establishing in humanities and social studies, the company provide service of specialized market research and professional consultancy for enterprises, scientific research institutions, non-profit organizations and authorities.

Ogilvy Public Relations Worldwide

Ogilvy Public Relations Worldwide* is a leading global marketing communications firm, with offices in more than 60 cities around the world. As a strategic partner of CHAMP, Ogilvy PR Worldwide Beijing has agreed to provide overall PR consulting for CHAMP, design CHAMP's sponsorship packages, develop and implement CHAMP's public outreach campaign and assist in the coordination of the KAPB survey.


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